B2B Sales Organizational Chart
This editable b2b sales example shows one practical way to group leadership, specialist roles and subfunctions under VP Sales.
B2B Sales Organizational Chart
Illustrative, editable reporting structure. Adapt roles and lines to your organization.
About this department template
B2B Sales Organizational Chart is a role-based example, not a depiction of a specific employer. It shows how responsibility can be split while keeping each reporting line explicit.
Regional sales organizations commonly add regional directors and sales managers between the VP and account executives. SaaS teams may distinguish new business from renewals or customer success.
For B2B work, show the handoff between market development, sales conversations and ongoing account ownership.
How this b2b sales is organized
VP Sales is the top role in this example. The first layer groups Sales Development, Account Executives, Enterprise Sales, Account Management, Sales Operations and other specialist functions.
The branches show managerial reporting for this sample. Collaboration across departments and functional governance may require separate notes or a different relationship type; they should not be read as another solid-line manager.
For a smaller organization, combine roles before adding layers. For a larger one, add supervisors, regional owners or specialist teams where workload and decision rights justify them. Regional sales organizations commonly add regional directors and sales managers between the VP and account executives. SaaS teams may distinguish new business from renewals or customer success.
Lead role
VP Sales
Example department lead — Replace this role title with the accountable leader in your organization.
How to adapt this structure
The chart gives each major responsibility one visible home, making it easier to discuss ownership and handoffs.
Because this is an editable org tree, teams can remove irrelevant branches and add their own supervisors without changing the underlying template architecture.
Design tradeoffs
- Specialist branches make ownership easy to find.
- Too many standalone teams can add coordination overhead in a small organization.
What this chart shows
- The chart is an illustrative template, not a required department design.
- The root role is VP Sales.
- Its first layer includes Sales Development, Account Executives, Enterprise Sales.
- Shared or federated responsibilities need explanatory notes when they are not managerial reporting.
Related process templates
Frequently asked questions
What should a b2b sales chart include?
Start with the accountable leader, the major responsibilities and the real reporting lines. Add individual roles only where they help explain ownership.
Can a small organization use this template?
Yes. Combine branches that one person or team actually owns, and remove layers that do not exist.
Are these reporting lines mandatory?
No. This is an illustrative structure. Change every role and line to match your organization.
Use this org chart template
Open and edit this b2b sales org chart in QueryChart.